Aptonym Blog: New Ideas for Old Schools

St. Paul's School Strategic Plan: Draw Forth What is Best
David Thiel

SPS Strategic Plan: Draw Forth What is Best

We’re pleased to provide a link to the recently released Strategic Plan for St. Paul’s School. Strategic planning efforts are process driven, and they begin with listening tour that provides a sense of what type of plan

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Strategic Ladder
mission
David Thiel

Mission and Vision: What’s the Difference?

Both are critical, each is different. There is a lot of misinformation out there about these two key components of strategic planning. A quick search on the web reveals countless articles, blogs, and even YouTubes and

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decision process
David Thiel

Decisions: A Bi-Modal Spectrum of Decision Types

Decision-making is the most important “system” in your organization. Design that system carefully. In this multipart series of posts, we’ll cover the key elements of good decision-making, including decision types, roles, and methods. While these guidelines

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creative direction
David Thiel

Three Secrets of Design Feedback

Use these tips to find openness, objectivity, and greater trust in talent. Anyone who has ever done design work for pay will tell you that there are two universal truths, always in play: 1) Everyone agrees that

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design thinking
David Thiel

The Right Question

The first step in strategic decision-making is to focus on the right task. Early in my career I was lucky to have clients who taught me a lot. Here’s a recollection of one lesson. It was 1998

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